Meet the Founders

Driven by a shared belief that workplaces can be better, Tom Sturge and Barbie Vincze founded Unconventional Business to transform organisational cultures and protect individual rights. Both co-founders work across culture transformation and legal advocacy.

Our Approach

We don't believe in one-size-fits-all solutions. Every organisation and individual situation requires a tailored approach that respects context while driving real change.

Organisations

Culture Transformation & Strategic Planning

We work with leadership teams to create authentic, sustainable culture change. No performative initiatives or compliance theatre, just genuine transformation that drives business results.

Comprehensive culture assessments
Leadership alignment and development
Strategic D&I planning and implementation
Policy development and review

Coaching

Leadership Development & Personal Growth

We offer individual and group coaching for leaders who want to develop authentic leadership skills, build inclusive practices, and drive meaningful organisational change.

Individual executive coaching
Team coaching and development
360-degree leadership assessment
Intensive transformation programmes

Individuals

Legal Advocacy & Workplace Justice

When workplace rights are violated, we provide fierce advocacy to secure justice and accountability. Every case is an opportunity to create systemic change that protects others.

Discrimination and harassment cases
Wrongful dismissal representation
Wage and hour dispute resolution
Redundancy negotiation and review

Ready to Work Together?

Whether you're seeking cultural transformation or individual advocacy, we're here to help you create meaningful, lasting change.